DEV SITE ..48
Salary Range
€45k - €120k
Career Zone

In Brief...

Creates and overseas the creative design of a project.

Knowledge

  • Sales and Marketing Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • English Language Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Communications and Media Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • Computers and Electronics Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
  • Design Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.
Knowledge areas are ranked by their importance to this career

Skills

  • Active Listening Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Speaking Talking to others to convey information effectively.
  • Judgment and Decision Making Considering the relative costs and benefits of potential actions to choose the most appropriate one.
  • Time Management Managing one's own time and the time of others.
  • Complex Problem Solving Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Skills are ranked by their importance to this career

Work Environment

Creative Directors typically work in the following Career Sectors:

Graphic Design
Art, Craft & Design
Visual Arts
Art, Craft & Design
TV
Media, Film, TV & Animation

Videos & Interviews

Cormac Ó Conaire, Creative Director / Product Designer

Cormac Ó Conaire is a Creative Director & Partner at Design Partners, a product design and innovation agency.

 

Richie O'Hara Jnr. , Creative & Marketing Director

Richie O’Hara Jnr. shares how activity tourism businesses like Baysports in Athlone can offer the opportunity for both seasonal work as well as a fulfilling career that is varied, unique, exciting, and enjoyable.

Videos on the Web

Most commonly reported Work Activities

  • Thinking Creatively Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
  • Interacting With Computers Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Getting Information Observing, receiving, and otherwise obtaining information from all relevant sources.
  • Establishing and Maintaining Interpersonal Relationships Developing constructive and cooperative working relationships with others, and maintaining them over time.
  • Organising, Planning, and Prioritising Work Developing specific goals and plans to prioritise, organise, and accomplish your work.
  • Making Decisions and Solving Problems Analysing information and evaluating results to choose the best solution and solve problems.
  • Judging the Qualities of Things, Services, or People Assessing the value, importance, or quality of things or people.
  • Communicating with Persons Outside Organisation Communicating with people outside the organisation, representing the organisation to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
  • Scheduling Work and Activities Scheduling events, programs, and activities, as well as the work of others.
  • Coordinating the Work and Activities of Others Getting members of a group to work together to accomplish tasks.

 

 

Most commonly reported Work Tasks

  • Formulate basic layout design or presentation approach and specify material details, such as style and sise of type, photographs, graphics, animation, video, and sound.
  • Manage own accounts and projects, working within budget and scheduling requirements.
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.
  • Present final layouts to clients for approval.
  • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.
  • Work with creative directors to develop design solutions.
  • Create custom illustrations or other graphic elements.
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.
  • Review illustrative material to determine if it conforms to standards and specifications.
  • Negotiate with printers and estimators to determine what services will be performed.

Interests - Creative Director

This occupation is typically suited for people with the following Career Interests:

Creative

Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.

Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.

Linguistic

The Linguistic's interests are usually focused on ideas and information exchange. They tend to like reading a lot, and enjoy discussion about what has been said. Some will want to write about their own ideas and may follow a path towards journalism, story writing or editing. Others will develop skills in other languages, perhaps finding work as a translator or interpreter. Most Linguistic types will enjoy the opportunity to teach or instruct people in a topic they are interested in.

Enterprising

Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.

Entry - Creative Director

Aspiring Project Managers should seek out opportunities to gain skills in management and administration. Postgraduate qualifications might improve the chances of appointment and a qualification in management may be most appropriate.  

 
Training & Development 

FET Centre Traineeship: Animation, Computer-Aided Design, Engineering Technology, Engineering Precision Manufacturing, Project management- Prince 2 or scrum master in centres around Ireland NFQ Level 5-6 Search FET Courses

FET PLC Courses: Product Design, Product Design and Manufacture, Architectural Technology and Design , Engineering, at NFQ Levels 5-6 Search FET PLC Courses

Apprenticeship: Engineering, Lean Sigma Manager Apprenticeships NFQ level 6-9 Search Apprenticeships

Higher Education CAO EntryDesign, Technology and Innovation, Furniture Design and Manufacture, Manufacturing & Design Engineering, Precision Engineering and Design, Product Design, Product Design and Technology, Product Design Innovation NFQ Levels 7-8 Search CAO courses

Postgraduate Study Options Project Management, Product Design, Packaging Innovation & Product Design, Product Design Control , Art & Design - Interdisciplinary Design Practice, Design - PhD through Practice in Design NFQ level 9-10.

Last Updated: August, 2022

Pay & Salary - Creative Director

Salary Range (thousands per year)* €45k - €120k

Salaries vary based on employer, location, experience, duties, and role.

Data Source(s):
Payscale./ Prosperity.ie / Indeed

Last Updated: July, 2024

* The lower figures typically reflect starting salaries. Higher salaries are awarded to those with greater experience and responsibility. Positions in Dublin sometimes command higher salaries.

View Salary information from Indeed.ie
Note: data not aways available

Labour Market Updates - Creative Director

This information has been derived from the Solas National Skills Bulletin (2023).

Employment grew strongly between 2021 and 2022, with an additional 7,300 persons employed. As illustrated in the CSO Census data below, employment is spread across a number of roles; since 2016, the strongest growth, in absolute terms, was for graphic designers and authors, writers and translators.

New employment permits issued for this occupation in 2022 were primarily for film/TV and animation/visual effects (VFX) roles but also for linguistics experts in the ICT sector. There was also a high volume of recent job hires in line with the recent employment increase. The data does not point to overall issues with recruitment for these roles.

The strong employment growth over the five-year period was primarily attributed to increases occurring since 2018. The number of new employment permits has also increased with 600 new permits issued in 2020. These primarily related to process, quality (QA/QC) and design engineers. Mentions of vacancies that were difficult-to-fill in the Recruitment Agency Survey related to process (including lean six sigma), manufacturing, quality, regulatory and design engineers. These roles were also cited as difficult-to-fill by employers in the Skills for Growth data, with mentions across a range of sectors (e.g. food processing, professional services). Online job vacancies related primarily to production/process engineers. Supply from the education/training system was broadly in line with preceding years, with approximately 900 graduates at levels 8-10 in 2019. Although COVID-19 had an impact on industrial employment, with a number of workers in receipt of income support payments, these engineers do not appear to have been affected, since employment in this occupation grew in 2020 and demand for these skills persisted. Future growth is likely as these engineers fulfil critical roles across a wide range of industries (e.g. regulatory standards, manufacturing operations) with shortages of those with relevant experience likely to occur.

Useful Contacts - Creative Director

Career Articles

Ellen Byrne - Creative Director
Ellen Byrne - Creative Director
Posted by CareersPortal
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