DEV SITE ..48
Salary Range
€35k - €90k
Career Zone

In Brief...

Purchases goods directly from a manufacturer, usually in very large amounts, and in turn sells them to retail shops or outlets at a marked up price.

Knowledge

  • Sales and Marketing Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
  • Customer and Personal Service Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
  • English Language Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Mathematics Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
  • Administration and Management Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
Knowledge areas are ranked by their importance to this career

Skills

  • Negotiation Bringing others together and trying to reconcile differences.
  • Active Listening Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Critical Thinking Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Persuasion Persuading others to change their minds or behavior.
  • Speaking Talking to others to convey information effectively.
Skills are ranked by their importance to this career

Work Environment

Wholesaler s typically work in the following Career Sectors:

Purchasing and Wholesaling
Sales, Retail & Purchasing
Business Sales
Sales, Retail & Purchasing
Brick and Mortar Stores
Sales, Retail & Purchasing

Videos on the Web

Most commonly reported Work Activities

  • Getting Information Observing, receiving, and otherwise obtaining information from all relevant sources.
  • Communicating with Supervisors, Peers, or Subordinates Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
  • Interacting With Computers Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
  • Processing Information Compiling, coding, categorising, calculating, tabulating, auditing, or verifying information or data.
  • Identifying Objects, Actions, and Events Identifying information by categorising, estimating, recognising differences or similarities, and detecting changes in circumstances or events.
  • Communicating with Persons Outside Organisation Communicating with people outside the organisation, representing the organisation to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
  • Making Decisions and Solving Problems Analysing information and evaluating results to choose the best solution and solve problems.
  • Updating and Using Relevant Knowledge Keeping up-to-date technically and applying new knowledge to your job.
  • Establishing and Maintaining Interpersonal Relationships Developing constructive and cooperative working relationships with others, and maintaining them over time.
  • Monitoring and Controlling Resources Monitoring and controlling resources and overseeing the spending of money.

 

 

The Work

Wholesale managers organise and control the flow of goods and supervise the duties of staff within a wholesale organisation. Wholesalers supply retail organisations and tend to specialise in particular types of goods, for example, groceries or clothing.  
 
Managers are ultimately responsible for the receipt, correct storage and despatch of goods at the right time and in the right quantities. Modern warehouses are highly automated and often computerised. Managers must, therefore, be able to analyse information (often provided by electronic point of sales networks) and be familiar with computerised scheduling and stock control systems. They must ensure that they always have enough stock and negotiate with suppliers to get the best deal possible.  
 
They may deal with financial matters, negotiate contracts for transport, and put into practice procedures for achieving greater efficiency. Wholesale managers are also responsible for the supervision, motivation and sometimes training of their staff.

 

Most commonly reported Work Tasks

  • Buy merchandise or commodities for resale to wholesale or retail consumers.
  • Negotiate prices, discount terms, or transportation arrangements with suppliers.
  • Examine, select, order, or purchase merchandise consistent with quality, quantity, specification requirements, or other factors, such as environmental soundness.
  • Recommend mark-up rates, mark-down rates, or merchandise selling prices.
  • Obtain information about customer needs or preferences by conferring with sales or purchasing personnel.
  • Authorise payment of invoices or return of merchandise.
  • Monitor and analyse sales records, trends, or economic conditions to anticipate consumer buying patterns, company sales, and needed inventory.
  • Collaborate with vendors to obtain or develop desired products.
  • Inspect merchandise or products to determine quality, value, or yield.
  • Conduct sales meetings to introduce new merchandise.

Qualities - Wholesaler

The work calls for a numerate organiser, with an analytical mind, who can motivate people, likes solving problems and enjoys meeting deadlines. The ability to understand and use computers is important. Essentially you would have strong planning ability, be a good organiser, offer sound judgement and be co-operative and easy to get along with.

Interests - Wholesaler

This occupation is typically suited for people with the following Career Interests:

Enterprising

Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.

Administrative

Administrative people are interested in work that offers security and a sense of being part of a larger process. They may be at their most productive under supervisors who give clear guidelines and while performing routine tasks in a methodical and reliable way.

They tend to enjoy clerical and most forms of office work, where they perform essential administrative duties. They often form the backbone of large and small organisations alike. They may enjoy being in charge of office filing systems, and using computers and other office equipment to keep things running smoothly. They usually like routine work hours and prefer comfortable indoor workplaces.

Entry - Wholesaler

You don’t necessarily need a qualification to start a wholesale business, but the most relevant course subjects include retail, business, marketing and logistics.

A varied job background is also beneficial as many skills are transferrable, and many wholesalers have a background in sales, business management or logistics; but some wholesalers employ people with those skills. It is also important to have an extended network of contacts in the relevant industry.

If you want to set up a wholesale business, you may also be able to get advice from a Local Enterprise Office on your business plan and funding your start-up.

Training & Development

FET Centre Traineeship: Business Admin, Retail customer service, and Management in centres around Ireland NFQ Level 5-6 Search our FET Coursefinder

FET PLC Courses: Business Management, Sales, Marketing, Commerce, Retail and Merchandising, Retail Business and Customer Service, Retail Studies at NFQ Levels 5-6 Search our FET PLC Coursefinder

Apprenticeship: Sales, Retail supervision, Lean Sigma management Apprenticeships NFQ level 6-8 Search Apprenticeships

Higher Education CAO Entry: Business, Commerce, Retail and Services Management, Retail Management &  marketing, E-Commerce in Retailing NFQ Levels 6-8 Search our CAO coursefinder

Professional Development & Associations 

Postgraduate Study Options Sales, Business, Retail Management , Marketing & Retail Innovation courses at NFQ level 9

Local Enterprise Office You may be able to get advice from on your business plan and funding your start-up.

ILDN Local Development partnerships Enterprise Offices busienss support & mentoring

Retail Skillnet 

You may be able to make important contacts and keep up-to-date on relevant regulations and news, events and training opportunities in your sector through professional organisations. Many different industries have their own professional organisations for wholesalers, such as:

Last Updated: April, 2023

Pay & Salary - Wholesaler

Salary Range (thousands per year)* €35k - €90k

Salaries vary based on employer, location, experience, duties, and role.

Data Source(s):
Excel / Indeed/ Osborne/ Clark/ Morgan McKinley

Last Updated: March, 2024

* The lower figures typically reflect starting salaries. Higher salaries are awarded to those with greater experience and responsibility. Positions in Dublin sometimes command higher salaries.

View Salary information from Indeed.ie
Note: data not aways available

Labour Market Updates - Wholesaler

This information has been derived from the Solas National Skills Bulletin (2023).

Employment grew strongly for this occupation, particularly between 2021 and 2022, with an additional 7,800 persons employed. This growth is in line with the recent employment growth in the wholesale/retail sector.

The share of non-Irish citizens, at 29%, was higher than the national average of 19%. The number of jobs advertised online (OVATE) grew strongly (10%) for this occupation in the year to 2022, although the fall in adverts in the most recent quarterly data suggests a slowdown in demand.

Useful Contacts - Wholesaler

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