FET Course of the Week: 5M148 – Marketing & PR at Coláiste Dhulaigh College of Further Education
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Marketing & PR at Coláiste Dhulaigh College of Further Education is a one year, Level 5 full time education. The course puts a particular focus on the promotional aspects of running your own business from attracting a customer base, to retain customers and building a loyal customer base. Like most FET courses learning is provided through a combination of academic and practical skills which help students to learn first hand the important decisions to be made when making and management strategic publicity.
Students over 21 and in receipt of a social welfare payment can study this course for free.
Modules of study include:
- Marketing Practices
- Public Relations
- Behavioural Studies
- Communications
- Work Experience
- Digital Marketing
- Spreadsheet Methods
See full list of modules here. Please note the most up to date module outline will be found on the college website here.
Entry Requirements:
- Leaving Certificate
- Full QQI Level 4 certificate (or above)
- Mature students, and those without a formal education, are welcome to apply.
- Applicants whose first language is not English will be tested prior to acceptance.
Progression Opportunities:
Once finished this course students will achieved a QQI Major Award which enables progression to a number of Higher Education CAO Courses. To see these courses, click here – 5M2069.
CAO Courses you could consider are:
- AU427 – Business in Event Operations with Public Relations at ATU Galway / Mayo
- CK213 – Food Marketing and Entrepreneurship at UCC
- DB518 – Marketing (Event Management)
- SE410 – Marketing and Digital Media at SETU Waterford
Careers you might consider going into after this course:
- Account Manager – Hospitality