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Tourism Course of the Month: MT940: Event Management at MTU Kerry

Posted on July 6, 2023

Event Management at MTU Kerry is a 3 year Level 8 course is a thrilling course that prepares students for a career in the events industry. The programme is collaborative, combining event management, leadership skills, production, design and social media tools.

Students will learn to plan, execute and promote events of a high standard and also have the know how to deduct potential risks, eliminate them and take steps to prevent them from reoccurring. Graduates will be competent event budget planners and will make business savvy decisions to optimize budgets. There will be an emphasis on teaching students the importance of incorporating sustainable practices into event planning and management.

Students will be able to participate in work experience placement with a number of industry partners:

Some of the Placement Partners include:

-        Elite Event Management

-        Kerry Convention Bureau

-        Listowel Writers Week

-        National Beauty Distribution

-        The Rose Hotel

-        Gleneagle INEC Arena

-        Dream Irish Weddings

-        The Great Southern Hotel

See more here.

Modules on offer during this course include:

-        Learning at Third Level

-        Event Concepts  5

-        Introduction to Events

-        Business Applications

-        Social Media Tools

-        Event Fundraising and Sponsorship

-        Event Risk Management

-        Leadership and Team Building

-        Event Revenue and CRM Systems

-        Budget Planning

-        Human Resource Management

-        Communications/Customer Care

-        Conference Management

-        Strategic Tourism and Events Development

-        Digital Marketing

-        Volunteerism and Events

-        Event Operations Management

-        Event Impacts and Sustainable Development

See full list of modules offered here. Please note that modules will be offered at the discretion of the college, double check modules offered on the college website.

Entry requirements:

As of 2022 the points required for this course are 300. Applicants will need a minimum of O6/H7 in English, Irish and Maths. See more information on entry requirements here.

QQI/FET Links:

This course will accept Any QQI Level 5 or 6 Major Award as an entry requirement. Click here to see PLC courses that relate to this career sector.

PLC Courses to consider:

-        5M5011: Cultural, Heritage & Tourism Venue Management at Carlow Institute of Further Education

-        5M2102: Event Management with PR & Digital Marketing at Stillorgan College of Further Education

-        5M5011: Hospitality and Event Management at Monaghan Institute

-        5M5011: Tourism & Marketing at Ormonde College of Further Education

 

Podcast about the course can be listened to here.

View Essential Module requirements for this course here.

                                                                                                                                       

See what student Dawn Lenihan had to say about the course:

“The lecturers on the programme want to get to know you as a person and what your strengths are, and they’re so supportive and great for keeping you motivated. They’re also great for networking with industry as well.”

 

Career Progression:

Graduates of this course will be highly employable candidates for roles across the country and abroad. Employment opportunities in this sector are growing rapidly. Graduates could work within event companies, corporate organisations in the events department, non-profit/charity sector, PR and marketing companies, tourism/cultural events and much more.

Sample careers you could progress into:

-        Marketing Adviser

-        Media Sales Executive

-        Social Media Specialist

-        Advertising Account Manager

-        Events / Conference Coordinator

-        Events and Promotions Manager

-        Marketing Insight Analyst

-        Public and Media Relations / Public Relations Officer

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