Course Summary
Course Category: CAO (Higher Education - HET)
As a person-focused role, marketers are equipped with a broad skillset including, research, pricing, communication, branding, and psychology. This has served to make it a very enriching and engaging career choice with marketers acting as the public interface of a company and its products. Areas of specialism include digital marketing, social marketing, fashion marketing, and sports marketing all of which are skills in popular demand.
Course Details
What will you study?
Progression to CAO Courses
The Student - Career Interests
This course is typically suited for people with the following Career Interests:
Enterprising
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.