Course Summary
Course Category: CAO (Higher Education - HET)
This BBus degree is designed to ensure that you graduate with a wide range of skills to help you choose the career path you want to follow in life. You will assess the impact of digital technology on all types of business scenarios, learn to integrate social media tools into a marketing communications strategy, and effectively use different forms of digital marketing in the development of a global online presence. With a wide range of business subjects and assessments available on this course, students become independent thinkers, developing their own views on society and how to shape the world of digital business into the future.
Course Details
What will you study?
Progression to CAO Courses
The Student - Career Interests
This course is typically suited for people with the following Career Interests:
Enterprising
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
Creative
Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.
Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.
