Course Summary
Course Category: PLC (Further Education - FET) - Apply directly to College
This course provides students with the skills and knowledge required to embark on a career in Marketing, Digital Marketing or Sales. Students will study a least eight subjects in this full time one year course, covering up to date content in topical areas such as marketing research, marketing planning, promotional methods, social media marketing, search engine optimization, digital advertising, and effective public relations.
Course Details
This course prepares you for working in the following Career Sectors:
What will you study?
-
Marketing Practice
Digital Marketing
Applied Economics
Behavioural Studies
Spreadsheet Methods
Statistics
Word Processing
Entrepreneurial Studies
Personal and Professional Development
Maths (Optional)
European Language (Optional)
Important
- Colleges may add/remove modules to keep the course updated and to meet demands.
- Almost all PLC courses have a Work Experience module, which requires students to find their own placement in an area directly related to their course.
Progression to CAO Courses
Higher Education Links Scheme (HELS)
This course leads to a QQI Major Award, and provides progression opportunities to a number of Higher Education courses, including those in the CAO.
To view CAO courses to which this award provides a possible progression route, click below:
| QQI Code |
| 5M2069 |
To calculate Points based on your QQI award results, use the PLC Points Calculator.
The Student - Career Interests
This course is typically suited for people with the following Career Interests:
Enterprising
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
Further Research
National Statistics for this Award (All Ireland)
The following data provides general information about this Award from colleges across Ireland.
Disclaimer: These links are to web sites outside of CareersPortal and we accept no responsibility for the information on them.
Career Progression
Students who successfully complete this course are equipped to seek employment in a range of business, advertising, sales and marketing environments.