Requirements
For admission to the MA in Social Media Communications programme, successful applicants will have -
• A degree at the level of an Irish or UK Honours undergraduate degree (H2.2 or above) or equivalent,
• Applicants with appropriate combinations of professional qualifications and experience may also be considered. This includes discipline-specific knowledge and know-how; transferable skills; basic research competency; personal effectiveness.
• International candidates who are non-native speakers of English must satisfy the University of their competency in the English language.

Application Deadlines
Applications will be accepted on a rolling basis until the programme is full or until the following dates:

• Closing date for non EU applicants is 1st July 2025.
• Closing date for EU applicants is 31st July 2025.

Note applicants who require a study visa for the purposes of studying at DCU, are advised to apply as early as possible.

All entry requirements should be met before the commencement of the programme.

Queries
Queries from EU applicants should be directed to [email protected]
Queries from non EU applicants should be directed to [email protected]

To apply for this programme:
• All Applicants must apply through DCU's Student Application Portal - view Application Weblink above

• Provide Academic Transcripts for each and every year of study with English translation if applicable.

• Provide a personal statement of 500-750 words (maximum) outlining:
(i) why you wish to study in the programme;
(ii) what aspects of your experience, educational and professional, make you a suitable candidate for the programme;
(iii) the impact that you expect the programme will have on your future career

Please note: applicants must prepare a tailored Personal Statement for each programme that they apply for. See Writing a Personal Statement Guidelines for advice on how to compose a personal statement.

• If applicable, provide evidence of competence in the English language as per DCU entry requirements. Please see link https://www.dcu.ie/registry/english.shtml

Please note if you are a non EU student and require a study visa, you are not eligible to apply for part-time programmes as study visas are only granted for full-time programmes.

The programme commences in September 2025

Apply Here

This course is typically suited for people with the following Career Interests. If these interests do not describe you, this course may prepare you for work you may not find satisfying.

Investigative

The Investigative person will usually find a particular area of science to be of interest. They are inclined toward intellectual and analytical activities and enjoy observation and theory. They may prefer thought to action, and enjoy the challenge of solving problems with sophiscticated technology. These types prefer mentally stimulating environments and often pay close attention to developments in their chosen field.

Creative

Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.

Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.

Careers
Graduates of the programme can be confident of finding employment in a variety of media related industries, in communication-related roles in other industries, or of broadening their horizon and prospects in their existing career. The programme will have immediate relevance for those interested in updating their knowledge and skills; for those who seek further specialization in an increasingly important field of communication; and for those looking for a shift in their career towards a more social and communicative role. In addition, the MA in Social Media Communications offers an excellent route for further academic progression.

Potential Careers:
Content Manager
Social Media Specialist
Digital Media Supervisor
Engagement Coordinator
Social Media Analyst
Online Community Manager
Public Relations Manager
Digital Marketing Manager